Experience

Epsilon

Creative Director

2014–present

Client: Nissan, Nissan Canada, Volvo, Toyota, Porsche, Mercedes-Benz

• —Oversee Nissan CRM communications, including direct mail, email and digital
• —Assist in driving overall brand strategy and creative brief development
• —Lead client and internal stakeholder presentations
• —Integral in the development of strategic communication strategies to help acquire new business

Havas

Freelance Copywriter

2013–2014

Client: Citibank

• —Wrote CRM communications for Citi’s portfolio of products
• —Assisted in the successful launch of the Citi Gold Card

AbelsonTaylor

Senior Copywriter

2011–2013

Clients: PediaSure, Ensure, Enbrel

• —Was responsible for creation of TV, print and digital marketing
• —Partnered with planning and client service teams to enhance creative briefs

Upshot

Senior Copywriter

2010–2011

Clients: Hilton Worldwide, Omron, Disney Vacation Club

• —Branded and developed elements for an experience-rich cocktail reception in Berlin
• —Managed a team of three copywriters and two art directors

Euro RSCG

Senior Copywriter

2006–2010

Clients: Sprint, Potbelly, Summer’s Eve

• —Was responsible for Sprint direct and digital creative for B2B / consumer loyalty and acquisition efforts
• —Assisted in the launch of new brand identity for Summer’s Eve